We know that the concept of corporate holiday parties is enough to cause eye rolls and the question, “why bother? Most people don’t want to come.” And it’s true that it’s tough to make plans around the holidays. While most companies still plan holiday parties, there’s a growing trend of organizations who don’t.
But when you take a step back, corporate holiday parties are absolutely worth the investment. With a well-planned event that’s catered to your employees, you help build a strong rapport across teams and managerial levels. This not only helps with retention, but also with recruitment.
Here are some reasons why you should still plan a corporate holiday party:
Corporate holiday parties give employees face-time with upper-level management
Throughout the year, your employees dedicate at least 40 hours (plus whatever commute they may have) to building, maintaining and running your business. This gives them valuable insight on your customers’ experience, your processes and your organizational structure.
What these employees may not have is regular access to upper-level management. Now, put this in context of your holiday party. If your upper-level management and your employees have the opportunity to mingle, there are a couple great benefits to this. Your employees leave feeling valued and important by management and management gleanS valuable information that can help shape business strategies for the next quarter.
Corporate holiday parties build and reinforce culture
There’s no denying that corporate culture is even more important now than it ever has been. Holiday parties are a great way of reinforcing that culture.
How do you reinforce culture with a holiday party? It’s all in the entertainment! After all, music is the soul of any good party.
Tony Robbins puts it best. “A great holiday party should contain atmosphere, decor and refreshments (food, beverage) — without trying to cut corners. No matter how large or how small your holiday party is, if it contains those three characteristics — and is done in the spirit of giving — it is bound to be a great night that your employees will appreciate.”
When you book your entertainers and/or musicians, you should carefully consider how they reflect your corporate culture so that there’s a fun, upbeat vibe throughout your event.
Corporate holiday parties are good for moral
Think about it… nothing helps people blow off steam like a good party. When you take the time to invest in a good holiday party, your employees will notice. They’ll post pictures of themselves having a great time on their social media and they’ll tell their friends and families how their company knows how to party. People like to have a good time and they like feeling appreciated. A good holiday party accomplishes both of these feelings. And happy employees makes productive employees.
Ready to plan your corporate holiday party? If you are just getting started and need some entertainment ideas, we’re here to help. We have many entertainment options, from live bands to interactive performers.